Introducing our New mobile App, a seamless way to shop the latest in fashion, footwear, and lifestyle.
FEATURE is home to over 150 of the most exclusive and sought-after brands, including Nike, adidas Originals, Stüssy, Stone Island, Comme des Garcons, and more. Along with our name brands, we also stock our own private in-house label that features a selection of ready-to-wear apparel and graphics that encompass our mantra: ‘All Things Good.’ Join the FEATURE Family today to stay up to date on the latest collections, sneaker releases, and more, all within our app.
French luxury fashion house, Balmain, was founded by Pierre Balmain in 1945. The world-renowned brand is known for its boldly feminine and signature style that contrasts with traditional utilitarian wear. Since its founding, Balmain has remained true to its founder’s trailblazing spirit delivering sophistication and elegance throughout its collections.
Named Creative Director in 2011, Olivier Rousteing focuses the menswear line with a millennial outlook and takes on a mix of streetwear and suiting that is contemporarily refined. Rousteing draws inspiration from ready-to-wear pieces that he wears daily, paying homage to the historic fashion house’s signature style and paying great attention to details and tailoring.
Over the decades, Balmain has remained true to its core values of inclusion, empowerment and excellence and focusing on forging fashion’s future in a uniquely authentic manner. The fashion house has also collaborated with a magnitude of brands, artists and designers. Most recent and notable partnerships include PUMA, H&M and Beyonce.